• 71% of men spending the same or more than last year
• Almost a quarter spending majority of budget on food & drink
Good news for retailers; most Brits will refuse to let money worries curb their festive spending this year, as revealed by HolidayExtras.com in its Christmas spending survey.
When asked if their Christmas gift-giving habits would change this year in light of a tough economic climate, almost three quarters of men (71%) and over half of women polled (56%) claimed that they will be splashing out the same amount, or even more, than last year.
There’s good news for those who plan to hand-make their gifts to bridge a budget shortfall; 42 per cent of men and 68 per cent of women consider homemade presents a lovely, thoughtful idea.
Typically, most people will be spending the majority of their Christmas budget on presents (65%) however the traditional festive feast was also a high priority, with 22% claiming that they’ll spend the bulk of their Christmas money to ‘eat, drink and be merry’.
Breaking with tradition, eleven per cent of HolidayExtras.com customers are planning a festive break but a mere 2% will be heading to the panto.
Anthony Clarke Cowell, HolidayExtras.com’s associate merchandising director, said of the results: “It’s heartwarming to see that Brits are determined to enjoy themselves and to ensure that Christmas remains a bright point on our horizons, no matter how gloomy the financial or international situation.”
Notes to editors:
HolidayExtras.com polled a total of 2,841 customers with these questions during November 2011.
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Holiday Extras is the UK number one for pre-booked airport hotels and airport parking, taking bookings for over 6.8 million travellers each year. Holiday Extras’ customer service has been recognised in the National Business Awards shortlist for Customer Focus and the Online Retail Awards. In January 2011, the company was listed in Which? magazine’s top five One Click Wonders, easy-to-use travel websites. A record-breaking 99.88% of customers are satisfied with Holiday Extras’ products and service.
The company offers a wide choice of holiday add-ons including airport lounges, airports by rail, London theatre breaks, UK theme park breaks, and holiday insurance. For more information and to book please visit www.holidayextras.com